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Woofun AI reports that nearly one million investors have incurred a combined loss of $3.81 billion in Trump-themed token investments as of the end of June. Analysis indicates that fee distribution mechanisms allow project stakeholders to generate revenue from trading volume regardless of market direction. Trump’s social platform Truth Social has promoted these tokens, increasing retail trading activity. During the 2024 campaign, Trump adopted a pro-crypto stance and co-founded World Liberty Financial with his children, issuing the $WLFI token which has since declined significantly. The TRUMP token, launched before his inauguration, is viewed as a speculative asset without utility and has corrected sharply, trapping high-entry retail investors.