Morgan Stanley's E*TRADE Launches Spot Crypto Trading for BTC ETH SOL
2026-07-17 06:30

Woofun AI reports that Morgan Stanley’s subsidiary ETRADE has officially entered the spot cryptocurrency market. The new service provides brokerage-managed access to BTC, ETH, and SOL, designed to offer predictable trading conditions for retail investors. This product structure emphasizes traditional financial custody over self-custody models, aiming to integrate digital assets into standard brokerage workflows. The immediate focus remains on user activation and platform integration rather than brand expansion.

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Tags:
BTC
ETH
SOL
Morgan Stanley
E*TRADE
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