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Woofun AI reports that the São Paulo Consumer Protection Office has initiated legal proceedings against Tools for Humanity and Amazon AWS, alleging abusive practices in the collection of consumer biometric data. The lawsuit claims over 400,000 individuals participated in promotions, with the prosecution demanding the preservation of all related data and metadata alongside a suspension of payments tied to biometric collection.
The legal filing seeks 240 million Brazilian reais, approximately $47 million, to compensate for individual consumer losses, asserting that activities constitute abuse. Prosecutors allege World continued issuing crypto rewards via in-app transactions after the National Data Protection Authority ordered a halt in February 2025. An Iris Parliamentary Committee report indicated promotions targeted peripheral areas to attract socioeconomically vulnerable individuals, while consumers were reportedly uninformed about the project's economic purpose or data storage risks on AWS servers.