Per Woofun AI, Meta Platforms CEO Mark Zuckerberg has directed his engineering team to develop a market-prediction application codenamed "Arena". This initiative is designed to operate independently of the company's core social networking platforms, including Facebook, Instagram, WhatsApp, and Messenger. The application will utilize a game-based scoring system rather than real-money betting, although the potential for introducing real-money wagering in the future remains a possibility. Meta intends to promote this new application among its existing social network user base.

This development aligns with Zuckerberg’s broader strategic objective to create novel applications based on emerging online social behaviors. Insiders indicate that while the project remains in an experimental phase, it holds the highest priority within the company's current development pipeline. Arena stands as one of the few active application projects at Meta, alongside other initiatives such as the AI-driven independent application Meta Photos.