Trillion-Dollar Banks Accelerate Crypto Adoption, Ending Bitcoin vs. Banks Era

Major financial institutions launch crypto products during bear market, signaling structural shift from resistance to active distribution and custody services.

Woofun AI reports that the era of "going long on Bitcoin and short selling bankers" has concluded as major financial institutions accelerate digital asset adoption. Hunter Horsley, CEO of Bitwise Asset Management, stated that two firms with over $1 trillion in assets under management approved crypto product launches this summer despite bear market conditions. Fabian Dori, CIO of Sygnum, noted that banks have shifted from resisting digital assets to building, supporting, and distributing them through custody, tokenization, and compliant trading.

This structural change is driven by growing customer demand and clearer regulatory rules rather than short-term market cycles. Nathan McCauley, CEO of Anchorage Digital, observed that clients increasingly seek integration between traditional finance and crypto finance, preferring partnerships with specialized infrastructure providers over building internal systems. Institutions including Julius Baer, DBS Bank, BBVA, BNY Mellon, Credit Suisse affiliates, Morgan Stanley, and Charles Schwab have entered the space.